Company Profile :
Bradfield is equipped not only to attract excellent personnel but to
ensure that they are improved and empowered to deliver on every client’s
strategic intent/organizational goal. Our value is to assist in getting
rid of all inconvenience associated with recruitment; plus reducing
unsuitable employees either via skill or culture. And more… all this
would be done within concise turn-around time. Beyond this, we package
and deliver quality trainings to help prune your employees to deliver
efficiently.
Mission And Purpose Of BusinessOur mission
is founded on the principle that an organization’s most strategic asset
is its people. Our mission is “To Assist Every Client in Equipping Its
Self with Exceptional, Effective and Performing Employees”. The end
result for every client would be towering performance and higher
profits.
Job category : Communications / PR
Job Location : Lagos
Educational level : Master / Post-Graduate
Employment type : Permanent contract
To support its aggressive growth goals, our client, a Top Tier
Educational Institution is seeking an entrepreneurial, strategic, and
resourceful Marketing & Communications Manager to lead the
refinement of the organization’s brand strategy, as well as manage all
related marketing activities.
Job Description :
Reporting to the Chief Executive Officer, this hire will oversee the
development and implementation of a multi-year, national plan that is
focused on promoting the Institution to donors, students, media outlets,
and other target audiences. Specifically, this hire will be responsible
for the production of marketing collateral (print, email, and
web-based), social media outreach, website and blog maintenance, public
and media relations, and national events, including the School's Annual
fundraiser.
This is an amazing opportunity for a savvy and motivated communications
professional to play a critical role in the continued growth of a
nationally recognized and highly successful School.
RESPONSIBILITIES :
- Initiate, implement and oversee the strategic marketing plan for the school.
- Develop strategies to manage the school’s image.
- Develop strategies to manage relationships with alumni and other stakeholders.
- Maintain a database of corporate, school supporters, alumni etc.
- Maintain on-going communication and information support with alumni, parents and the media.
- Providing information and up-to-date web content about the school for publication on the website and directories
- Liaising with the CEO and HOSs in writing and producing marketing material (brochures, posters, flyers etc) for the Schools.
- Develop in-house skills for marketing
- Develop a termly marketing action plan for the Schools to support pupils recruitment and retention.
- Selection and ordering of promotional merchandise for exhibitions and for use as corporate gifts
- Proactively searching out information for PR purposes and writing press releases in line with the school's policy.
- Liaison with, and providing information to, the media and arranging
interviews with members of management where necessary in line with the
school’s policy.
- Serve as the school’s primary media contact and foster relationships
with media personnel to enhance the schools’ image and visibility.
- Oversee the management of the marketing and communications budget to ensure appropriate and effective spending.
SKILLS AND COMPETENCIES
- Strong communication skills with personable appearance
- Customer Service skills
- Excellent IT proficiency skills and conversant with the use of social media
- Ability to think strategically
- Strong Interpersonal skills/Team Player
- Creativity and innovative skills
- Good problem-solving skills
- Fundraising expertise
- Strong organisation skills and attention to detail
EDUCATION AND EXPERIENCE
- Candidate should have a minimum of 10 years work experience in marketing and branding.
- Bachelor's degree in journalism, marketing, public relations with a
minimum of Second Class Upper Division from a recognized University
[preferred].
- Demonstrated experience and knowledge of marketing principles and procedures, planning and implementing marketing programs.
- Previous experience in managing projects within schedule and budget
and in effectively managing multiple projects simultaneously.
- Strong interpersonal skills to work effectively with a large, diverse, and multifaceted organization.
- Experience in writing and editing marketing communications such as
news releases, advertising copy, social media posts, and other
promotional material content, as well as documents such as project
proposals, event plans, customer feedback reports, etc.
APPLICATION METHOD :
Interested candidates should send an application in electronic format to
APPLY within two weeks of this publication. The application must include an application letter, short motivation on why the candidate is applying for the position, a comprehensive curriculum vitae (CV) and the names of three(3) Professional references that can be contacted and that has known the candidate for more than five(5) years.
Only shortlisted candidates will be contacted.